Private sector federal bank has decided to increase the sales team twelve times by hiring 1200 candidates in suburbs, small & medium enterprises. Digital banking is yet to expand in rural areas to reach the customers and digital innovation might be more accepted by customers in metros. Federal bank CEO said “India is so layered. Physical expansion will be required in tier-II/III/ IV towns for another five-six years.” The kerala head quartered Federal bank is looking to hire 1200 people for the sales team and they will be working in the field to acquire customers both in deposits and advances sides. Currently 100 people are working in ales team.